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Vendors: please contact clta.gny@gmail.com for information about exhibiting at the conference.
(In alphabetical order)
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北京语言大学出版社北美分社/Phoenix
Tree Publishing Inc.
Beijing Language and Culture University Press (BLCUP) is a
state-owned corporation of Beijing Language and Culture University.
Since it was founded in 1985, BLCUP has drawn on the university’s
language resources to make foreign language teaching and the
communication of Chinese culture the main focus of its publications,
which mainly target foreigners. BLCUP firmly believes in
“specialized and professional” development and avoids blindly trying
to scale up its business. Focusing on international education and
the diffusion of Chinese culture, it has grown into a well-known
publishing company in this field.
In 2011, BLCUP responded to demand in
the North American market for both Chinese culture and Chinese
language learning by establishing the wholly owned subsidiary
company Phoenix Tree Publishing Inc. in Chicago. Since its
establishment, Phoenix Tree has been devoted to promoting the
development of Chinese language program and the dissemination of
Chinese culture in North America. Currently, Phoenix Tree’s products
have been adopted by over three hundreds schools in 45 states and
all the three countries in North America.
Visit
http://www.phoenixtree.com
for more information.
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Better Chinese
is a leading publisher of Mandarin curricula for students of all
levels, from pre-K to college. Officially adopted by nine states in
the United States and used in 1,200+ schools worldwide, the Better
Chinese pedagogy, learning materials and technologies are helping to
build the next generation of Chinese language speakers. This year,
we are proud to introduce a complete college textbook series, Modern
Chinese, preferred and used by elite universities such
as Northwestern and Stanford; and the first-of-its-kind iPad/web-based
curriculum, Discovering Chinese Pro, creates an interactive
language-learning environment. Visit
http://www.BetterChinese.com
for more information.
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Cengage Learning
is a leading educational content,
technology, and services company for the higher education and K–12,
professional and library markets worldwide. The company provides
superior content, personalized services and course-driven digital
solutions that accelerate student engagement and transform the
learning experience. Cengage Learning is headquartered in Boston, MA
with an office hub located in San Francisco, CA. Cengage Learning
employees reside in nearly 40 different countries with company sales
in more than 125 countries around the world. www.cengage.com.
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Cheng & Tsui is
an independent publisher and distributor of English and multilingual
educational materials about Asia. For over 30 years, we have been
"Bringing Asia to the World"TM with
a wide range of Asia-related products: language textbooks,
literature in translation, scholarly works, curriculum support
materials, computer software, films, and educational games and tools
that make cultural learning fun for all age groups. We supply
materials from around the world to offer the most effective and
innovative bilingual products that make learning Asian languages and
cultures rewarding and enjoyable. We aim to enrich people's lives by
supporting their exploration of Asia's many contributions to the
fields of philosophy, business, education, and the arts. For details
about us, please visit http://www.cheng-tsui.com.
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China
Sprout carries a comprehensive collection of
language learning materials for pre-K to college. Our resources
include textbooks, dictionaries, CD-ROMS, DVDs, content-based
materials and graded readers for Chinese immersion programs. Our
extensive selection of Chinese and Chinese-English bilingual
storybooks, folktales and literature provide additional support for
Chinese language and culture learning. We also carry Chinese cultural
games, crafts, toys and do-it-yourself products. Visit
http://chinasprout.com
for more information.
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Fun Chinese Characters by Ping Xu Moroney -
Most people think
learning Chinese characters is difficult and hard. It can be.
However, it is very rewarding as Chinese characters are the
crystallization of the wisdom of Chinese ancestors. Developed over
the past five thousand years, it is one of the world's most ancient
texts. The key to reading Chinese is in decoding the charm of
Chinese characters as the image of the word lurks in a wealth of
aesthetics and poetry. With practice you can learn to see the images
embedded in the characters; when this happens, reading Chinese
becomes fun and easy. This approach is suitable for students of all
ages and nationalities. The pictures transfer the process of
learning, boring and complex, into excitement and animation. This
approach to learning allows more people to love and appreciate the
unique magic of the ancient Chinese character.
Non-Chinese
speakers often find it daunting to learn Chinese characters. Ms.Ping
Moroney’s Fun Chinese characters are a laudable effort to make
learning Chinese characters fun and easy. She illustrates radicals
and the characters that are built from radicals. It is especially
helpful to learn Chinese characters that are actual pictographs. The
beautiful images that reflect the meanings of the words allow
Chinese language learners to remember characters easily.
Dr. Ming Jian William Paterson University
Fun Chinese Characters is an innovative and creative approach to
language learning. Visual learners will be captured by these images
and learn Chinese characters easily. A must buy for the 21st
Century language learner! -
Lisa Djonbalic, Director of Elite Kids International & World
Language Coordinator
HaFaLa
- As a Hanzi learning leader with more than 10 years experience in
teaching Chinese Characters, HaFaLa Chinese, the exclusive partner
of MoE, is a company which was founded in 2007, Shanghai. HaFaLa a ,
which is widely used in English CI - over 1，000，000
people are benefit from it. HaFaLa’s goal is ‘Make Chinese learning
HaFaLa’ while Ha means Happy, Fa means Fast and La means Lasting. In
Chinese teaching and learning, learners face the difficulties caused
by the complicated shape, pronunciation and meanings. As for
teachers, all of these make troubles during teaching. HaFaLa, as the
world leading Chinese character teaching technology, offers a total
solution creating a better and more efficient teaching tool. Shown
by the animated movies, series of HaFaLa products are based on the
etymology, mind map and cognitive brain technology, including
Pinyin, strokes, radicals, characters, words, sentences, paragraphs
and writing. HaFaLa products are welcomed and credited with the
innovation and creation by Confucius institutes and language schools
worldwide.
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Minds Abroad is
a US-based organization that conducts study abroad programs in China
for both individual students as well faculty-led groups from high
schools and universities. Minds Abroad was recently named a “Top
Ten Best Practices Program” by the Center for Citizen Diplomacy in
Conjunction with the U.S. State Department. Minds Abroad is open to
working with educational institutions to custom create academic
experiences abroad for their students. Minds Abroad’s programs
include classes, service, homestays, and travel to cultural and
historical sites. For more information, please contact
carlj@mindsabroad.com.
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Real China (Immersion Trips by Insiders) -
is a company providing premier educational travel services for K12
programs traveling specifically to the Greater China area (mainland,
Hong Kong, Taiwan), with a focus on immersion and authenticity. Real
China’s expertise in China and in K12 trips gives it a unique edge
compared to other travel agencies
Real China is headquartered in beautiful Boulder, CO,
with partner offices in Beijing, Shanghai, Hong Kong and Taiwan.
Real China’s Beijing partner, headed by Steven Tian, had expertise
not only in Beijing but throughout all of China. Their network of
services expands across China, and even into Tibet. Its Shanghai
partner, headed by Tracy Chen, has over 20 years of experience in
the Chinese tourism industry, once being a major contributor to
Shanghai Airline tours. The Beijing partner Steven Tian provides
excellent services and fulfills much needed demands requested for
not only Beijing but other areas of China, especially when it comes
to cultural immersion.
With Real China’s highly specialized and experienced
staff and partners, its team will bring to you the “best of the
best” in the quality services, and are your China K-12 travel
experts. Please visit
www.RealChinaGroup.com or
more details.
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